A Simpler Way To Create Social Media Content When You’re a Neurodivergent Business Owner
You sit down to write a caption. An hour later you've got seventeen tabs open, three abandoned drafts, and somehow you're watching a video about bioluminescent squid. Sound familiar? If you're a neurodivergent business owner - whether that's ADHD, autism, dyslexia, anxiety, or some fun combination of all of the above - you've probably already worked out that the advice...
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How to use Pinterest as part of your sales funnel
When it comes to Pinterest, you need to decide on what your ultimate goal is. If your goal is to make sales, then whilst getting Pinterest traffic is great, you need to ensure that you are turning that traffic into customers. Here is exactly how I drive conversions for my clients: 1. Stop creating “inspiration” content that attracts customers to...
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Social Media Tools and Business Resources for Business Owners
Please note, this page contains affiliate links in which I may be paid a commission if you buy through my link. I only recommend products and services that I have personally tried and would recommend to anyone wanting to better their business. Have you ever looked back on your business journey and thought to yourself "Wow, why did NO ONE...
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10 Ways to Improve your Pinterest Business Account
Pinterest isn’t just a platform for looking at pretty pictures or saving things hoping you’ll remember to go back to it at a later date. It is a powerful tool for growing your business, whether that be to drive traffic, increase brand awareness or to boost your sales. To help you get the most out of Pinterest, I have put...
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Why Aren’t My Pinterest Pins Converting Into Sales?
I'm always banging on about Pinterest and how it's the underdog of social media. But if you're not up to date with it, you might find that your Pins aren't converting into sales. But don't give up too soon! Consistency is key when it comes to Pinterest, but so is time. It can take a long, long time to get...
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The Small Business Guide To Hiring A Social Media Manager
So your business has grown to a level where you have to outsource some tasks. Amongst all of those tedious tasks, you're likely to find that social media is one of them. I mean... it's a never ending cycle of posting, learning new updates, engaging with followers, trying to gain more followers. Rinse and repeat... It's time consuming and you...
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6 ways you can learn about your target audience on Instagram
I think it's safe to say that we all know I'm a massive fan of Pinterest and love to help other businesses with their accounts. But just as I wrote previously here, there are some massive similarities between Pinterest and Instagram with them being visual based platforms and both using keywords to aid users discovering content that they're looking for. So it...
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How To Grow Your Pinterest Account
There are many reasons why Pinterest can help your business become more successful and why people flock to the website/app. There are a few of them listed below: • It is aesthetically pleasing - I mean pretty houses, stunning holidays, delicious foods etc The best of the best is on Pinterest but it's not off-putting like Instagram... it's completely less toxic! • It is the place to go for...
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How I Realised That Pinterest Is Similar To Parenting
I remember when my sister had her first child, she was talking about what she was doing with him and how she would discipline him, allow him to do certain things, eat this and that and I remember being 19 and thinking “Pfft, I won’t do that with my kids….” Fast forward 10 or so years and here I am...
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The Best Tools And Resources For Pinterest
Disclaimer: This post includes an affiliate link Last month I wrote about how to How To Set Up A Successful Pinterest Account, but all those points aside, there are tools and resources that can aid your success. But do you know what? It can also help save you time so you can focus on other elements of your business. It doesn’t...
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